But there are also lessons for us within our research, which strongly suggests that while we may worry about social media encouraging certain sexual behaviours, the picture is much more complex than we perhaps imagine, and indeed the amount of time spent on social media as opposed to face-to-face interaction is itself a factor in the fall in teenage pregnancy.
We also need to understand issues from the perspectives of teenagers themselves.
Take sexting for example – widely held to be negative and problematic. Without a doubt, it can be – and 40% of those we surveyed felt it could damage young people’s wellbeing or relationships. However 44% also felt it could be part of a healthy sex life – and interestingly, some saw it a substitute and not just a precursor to sex itself. As such it is of course, unlikely to result in a pregnancy.
“It’s a good way of interacting with your partner without having sex,” said one young woman from our focus group.
“I think sexting doesn’t lead to sex as often as you’d think. People see it as something different, more of a gift than a mutual experience,” added a young man.